How’s that old saying go? “Even a mental picture is worth 10,000 words”? In an image-conscious world there are pictures that stick in your head, pretty much obliterating, you know, balanced reasoning.

Here in Minnesota we’re very familiar with the picture of pre-Senatorial Al Franken pretending to accost the ample bosom of a sleeping colleague, a colleague who was on his USO trip largely for the thrills her ample bosom gave our fighting troops in the Middle East. Later accusations that Franken was also accosting buttocks (ample or otherwise) while taking photos with constituents of course went uninvestigated. But those charges didn’t have to be proven true. Franken’s judges and jury — here’s looking at you presidential candidate Kirsten Gillibrand — had the frat boy photo with the sleeping bosom.

That was all they really needed. Franken was guilty of, well, contempt for womanhood, to put it one way. We couldn’t think of anything more dehumanizing or revolting! What an ogre! He simply had to go!

And now we have … Amy Klobuchar eating a salad with a comb. No photographic evidence is needed. We all get the picture. A picture that invariably comes with the GIF-like image of a woman sticking a groaty comb with teetering salad in her mouth … just to spite a terrified staffer. (I still don’t buy that a U.S. airline didn’t have so much as a plastic fork on board for — for a US Senator — for a flight from South Carolina to DC.) But, whatever.

I’ve already said what I think about the not-dead-yet stories of Klobuchar mistreating her staff. (Short answer: I don’t care.) And I understand that most readers don’t give a damn about how Minnesota’s local media did — or in this case didn’t –– cover the first round of accusations against Our Favorite Senator. Likewise, I am well aware that for many women, these attacks on Klobuchar are pure sexism — women being held to different, higher standard than piggish males — period. Full stop.

But as someone who was once a member of “the media”, and who wrote about “the media” and is still intrigued by the editorial choices made by “the media”, I have to say, again, that the locals’ performance in this sideshow to the Klobuchar campaign roll-out was remarkably … weak. Or “lame”, if you prefer. And still is.

It’s one thing to play the PR homer for the local sports teams. And it’s one thing to fill half your news hole day in and day out with “Service Journalism” entertainment-irrelevancy. But when that policy is directed at an elected official strategizing for the White House, it’s just not excusable. Again … period. Full stop.

When the first accusations were thrown at Klobuchar by reporters at The Huffington Post, an attitude among the local press corps was something akin to sniffing dismissal. “The Huffington Post! Please! Since when is that real journalism! Why half their news hole every day is filled with entertainment and irrelevancy! Movie stars and cutsie-poo singers we’ve never heard of! We are Serious. We have standards! Everything on the record or we don’t run it! Anonymous sources? Not us in a billion years!”

As a result, there was practically no reference to The Huffington Post story in the days leading up to and immediately following Klobuchar’s kick-off. The “sourcing” standards at The Huffington Post simply didn’t meet the standards of The Star Tribune, or Minnesota Public Radio or the Pioneer Press or our local TV news rooms, (the primary news sources for most of us.)

There were exceptions, and good on them. But the prevailing editorial decision (likely based on the fact that literally dozens of other unimpeachably Serious news organizations, like the Boston Globe, Bloomberg News, etc. were comfortable enough with The Huffington Post’s sourcing to run the story) was to make a fleeting reference to “on-line” and “anonymous” accusations deep in the Strib’s mostly “hail and hallelujah” copy. Further, when Klobuchar finally responded to the “on-line” accusations by conceding that she can be a tough boss — because her “grit”, you understand — the matter was relegated down to nothing more than predictable reaction to a “demanding” boss.

Things changed just a wee bit this Friday when The New York Times picked up where The Huffington Post left off and did their own reporting, which churned up the story of the groaty comb and the salad. Apparently accepting that The New York Times’ sourcing standards are at least as lofty as theirs’, the Strib on Saturday ran the Times piece (not their own reporting to be sure) under the headline, “Klobuchar seen as tough boss.” (Worth noting is that the hed for on-line version was: “Former Amy Klobuchar staffers describe work environment of volatility, distrust.” I’d like to think someone in the Strib newsroom complained about that soft-core dead tree version.)

Let me repeat, I don’t care if Klobuchar rants and berates her staff or eats salads with groaty combs. That’s not why I vote for her.

But gross sexism withstanding, this was a campaign issue when The Huffington Post first reported it and is more so now that The New York Times has put its stamp on it. It matters.  It looks very much like something that could prove problematic for Klobuchar, a lot like Howard Dean’s manic yell was for him in Iowa years ago, not to mention the underlying character issue with Klobuchar is a lot more potent.

Contrary to the way the Strib, MPR and others around town hoped to play this at the get-go, the issue isn’t merely whether Klobuchar is a “demanding”, or “tough” boss, which suggests someone who yells a lot when stuff goes wrong. It’s whether she’s chronically abusive and demeaning to her staff of mostly lowly-paid young people. There’s a very big difference there.

Frankly, I’m not convinced the accusations against Klobuchar are only rank sexism. And I do think there’s an interesting conversation to be had on that question.

My point here is that the local press is still failing a basic obligation to report out a clear obstacle in Klobuchar’s campaign.